For this pitch, I wanted to create a unique game that inscribes itself in the current horizon of the videgame market as one of this project's aim is to develop the marketing plan of our project. Co-op adventure games being on the rise, I wanted to explore this genre by finding a niche that would make Escapastamp stand out. As a fervent Minecraft enthousiast, I was inspired by Achievement challenges such as achievements rallies, bingos and speedruns to lay the foundations of the game-play loop. 
 
As for the art direction, I wanted to trust my team on developing original, striking visuals while guiding the vision with an original moodboard.